The Agrotech startup began its journey with the collaboration of a group of experts in the fields of agriculture, business, and information technology. The startup aims to create a comprehensive agricultural services platform for all stakeholders in the industry, including farmers, consultants and specialists, agricultural students, and agriculture-related businesses. All services are provided to users through online platforms, including the Agrotech app, website, and social media. Key features include smart fertilizer recommendations, text-based consultations, job listings, agri-service locations, price tracking, consultant dispatch, weather forecasts, and a toolbox, including conversion tools and other agricultural utilities.